Komatsu throws support behind women’s soccer

The success of the Australian Matildas on home soil has captured Komatsu after re-signing with the Western Sydney Wanderers.

The Wanderers have found a long-term partner in Komatsu, tied together until 2026 after signing in 2021.

Komatsu will retain its position on the right sleeve of the Wanderers Liberty A-Leagues home, away and third jerseys. It will also support several female-focused events run by the Wanderers in the Western Sydney community space.

Komatsu chief executive Sean Taylor said the company was committed to expanding its diversity.

“A big focus for us at Komatsu has always been furthering diversity and inclusion,” Taylor said.

“This sponsorship is a way for us to align ourselves with a strong sporting brand that also supports a diverse and inclusive workplace and allows us to shine a light on the diverse career opportunities available in mining and construction.

“Women’s sport, and football in particular, is receiving the recognition it deserves, thanks to the FIFA Women’s World Cup on our shores and the Matildas energising and uniting the nation.

“We’re looking forward to supporting the sport by partnering with the Wanderers Women’s team.”

The two brands share commonalities on and off the field as they inspire women in the workforce. Like Komatsu within construction and mining, WSW has been firmly focused on diversity and raising women’s profile in the sport.

Western Sydney Wanderers are the pride of Western Sydney, while Komatsu’s head office is in Fairfield in Sydney’s west.

Western Sydney Wanderers chief executive Scott Hudson said the partnership was strong.

“We are delighted to continue our fruitful relationship with Komatsu after a successful first two years,” Hudson said.

“Like the Wanderers, Komatsu are based in Western Sydney, and we look forward to working closely with them over the next two seasons to continue to support our women’s programs.”

This article originally appeared on Quarry.

Social Share